Tag: strategy
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I rent out living Christmas trees to replant after the holidays. It’s busy but fulfilling work.
Founder Scott Martin and his dog Kota Claus. The Living Christmas Company Scott Martin is a landscape architect and the founder of The Living Christmas Company. Martin and his team rent out living Christmas trees as an alternative to cut or artificial trees. This is what his job is like, as told to writer Jenny…
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Strategy as a Way of Life
Image courtesy of Michael Austin/theispot.com We live in a world of discontinuity and uncertainty, where norms are rapidly disintegrating and businesses are losing their footing. We live in a time of flux and fluidity, when mandates for growth are driving high-velocity, unrelenting change. We live in a messy world, where boundaries are becoming more porous…